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  • Writer's pictureTortuga Creative Studio

A New Year and a New Direction for Tortuga!

A new year and a new direction for Tortuga!

From design to illustration to branding, our 7-year journey has taken us down many paths...

...but here, at the start of 2023, we're finally on a path that feels perfectly right.

So what are we doing this year that feels so good?

We're finally going all in on being ocean-focused and working exclusively with other ocean-focused entrepreneurs.

Our passion for the ocean has always been there, it's always been a core part of our brand, but we've taken the leap and are now committed to being 100% ocean-focused at all levels.

On top of that, we're moving away from doing hands-on graphic design work and switching to identifying as brand consultants. Why?

Because we can really let our creativity shine through consulting, AND we have the opportunity to help people, businesses, and the oceans on a much deeper level than we could as designers.

We're not saying goodbye to design, we're just letting all the knowledge and skills we've gained as designers evolve into a new set of design thinking and brand innovation skills that we're using to amplify our positive ocean impact AND that of other entrepreneurs.

Our mantra for the year?

Business growth + positive ocean impact = a better future.


To kick this year off right, we're launching two new one-of-a-kind brand innovation programs specifically for ocean-focused entrepreneurs:

🌊 Turn the Tide | Brand & Ocean Impact Innovation Program

Leverage your brand to increase your positive ocean impact and strengthen your business in 30 days.

Through this coaching, innovation and design thinking program, ocean-focused entrepreneurs and their teams have the guidance and support they need to dive fully into their dream of doing as much to help the oceans as possible while growing a successful business.

Participants in Turn the Tide will work 1-on-1 with our team of experts to identify their biggest opportunity areas, innovate with their teams to create inspiring solutions, and build an action plan for the next year.


🐢 Arribada | Brand & Ocean Impact Group Workshop

Overcome your biggest challenge to supercharge your business and boost your positive ocean impact.

Arribada is a 7-day group innovation program that brings passionate ocean-focused entrepreneurs together to discover what’s possible when ocean impact and business work together. Highly recommended for solopreneurs or young entrepreneurs who are keen to identify their biggest business and ocean impact challenges, innovate solutions within a group setting, and build a customized plan to take immediate action.


Want to learn more about our new programs?

Check them out on our programs page.


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